Will your first impression be the end or the beginning of the conversation?
Only if someone is paying attention is a picture worth a thousand words. sibylLINE can help sum up your strategy with that one arresting visual you need to help the conversation take off and keep going for a thousand words or more.
It’s the illustrated elevator pitch that leads to follow-up questions.
It’s the business card someone studies on the way back to the office after lunch.
It’s the poster of your event that gets shared on social media.
What conclusion will your audience draw?
Imagine reading a child a book without images. As she listens to the story, she imagines the landscape, the climate, the buildings, and how the characters look. Now ask her to draw a picture of what she remembers. If twelve children drew a picture of this one story, you would have twelve different pictures. That is good for teaching children to use their imaginations freely — but what if you want a group of listeners to reach the same conclusions about a narrative?
Like the parent in this example, you tell your client’s story in a barren courtroom — away from the company headquarters, away from the lab producing innovative products, away from many of the players in the case, away from the diverse team of brainstormers, developers, and researchers. sibylLINE’s visual strategy will weave these missing elements into your story seamlessly.
You do not want your jury (or audience) drawing twelve different pictures, twelve different conclusions; you want them to draw one conclusion. Illustrate your story. Guide their imaginations. Help them draw the right conclusion.